Light summer clothing is appropriate all year round and packing a light sweater for the cooler evenings is recommended. As Samoa has a strong cultural structure and Christian faith, tourists are asked not to wear bathing suits in Apia or in villages.

Nude and topless (for women) swimming or sunbathing is prohibited and when leaving the beach to venture into the villages, guests are asked to wear a lavalava (sarong) pants or shorts and t-shirt. If attending church on Sunday, women are asked to wear a dress or blouse and skirt and men trousers and shirt.


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